Lead Intake Mastery
From First Contact to Booked Appointment
An eight-week live coaching and training program led by sales coach Tony Varga. Give your team the skills, language, confidence, and consistency to turn incoming inquiries into qualified, properly positioned appointments. Your team will receive weekly live coaching, conversation reviews, practice and feedback, plus a customized lead-intake script and messaging framework built around your company's services and offers.
THE PROBLEM
A Lead Doesn’t Become a Good Appointment Just Because There’s an Opening on the Calendar
The way your company handles the first call or text sets the tone for everything that follows.
Lead Intake Mastery helps your team develop a more consistent approach to the initial lead-intake conversation from building rapport and discovering what the prospect needs to confidently positioning and booking the appointment.
Your team will learn why the conversation is structured the way it is, how to adapt it naturally, and how to lead prospective clients through the process without sounding pushy, robotic, or rehearsed.
What The Program Covers
Build the Skills Behind Better Lead Intake
Over the course of the program, your team will work on:
Framing the initial lead-intake conversation
Building rapport and establishing trust
Asking effective discovery and qualification questions
Identifying the client’s needs, priorities, expectations, and concerns
Communicating your company’s value and service promises
Using smooth, natural transitions throughout the conversation
Responding to common questions, objections, and resistance
Setting expectations for the consultation
Confidently positioning and booking the appointment
Following up with leads who are not ready to schedule
LIVE COACHING, PRACTICE & CONVERSATION REVIEW
Learn It. Practice It. Strengthen It.
Lead Intake Mastery provides weekly live coaching with Tony Varga throughout the eight-week program, helping your team understand the lead-intake process and apply it naturally in real conversations.
The program includes:
Weekly live training and coaching with Tony Varga
Practice and role-play to strengthen lead-intake skills
Call and conversation reviews
Personalized feedback designed to strengthen performance
Ongoing coaching around consistency, confidence, language, and lead handling
Guidance on applying your customized lead-intake script and messaging framework
HOW THE PROGRAM WORKS
From First Contact to Booked Appointment
Enroll
Choose the payment option that works best for your company.
Share Information
Provide details about your company, services, offers, and lead-intake process.
Customize & Train
Get your custom framework and meet Tony weekly for live training and coaching.
Apply & Improve
Apply the framework and improve through personalized coaching.
ABOUT TONY + RESULTS EXAMPLE
Live Coaching With Tony Varga
Tony Varga leads the weekly coaching and training inside the Lead Intake Mastery program, helping teams sharpen their sales skills and turn more leads into booked jobs.
Tony is the sales expert behind scripts and training systems used by numerous seven- and eight-figure companies. His focus is simple: practical strategies that teams can apply immediately.
In home services, Tony has seen companies spend heavily on leads, only to lose them because of poor phone handling. Lead Intake Mastery helps teams close that gap with better scripts, training, and proven call strategies.
Client Result
The program materials reference a result from Frankie, showing an increase from 35% to 50%+.
Individual and company results vary. This is not a guarantee of specific results for your business.
INVESTMENT & PROGRAM TERMS
Choose Your Enrollment Option
Pay in Full
$1,250
One-time payment
Payment Plan
$750/month
2 payments of $750 Total: $1,500
The payment plan consists of two payments of $750, for a total of $1,500. It is not a month-to-month membership.
Frequently Asked Questions
How long is the program?
Lead Intake Mastery is an eight-week live coaching and training program.
Is the training live?
Yes. The program includes weekly live training and coaching with Tony Varga.
What does the program cover?
The program covers lead-intake conversations, rapport, discovery, qualification, objections, appointment positioning, follow-up, phone communication, text communication, and conversation review.
Does my company receive a customized script?
Yes. Each participating company receives a customized, white-labeled lead-intake script and messaging framework.
What is the payment plan?
The payment plan consists of two payments of $750, for a total program investment of $1,500.
Is the payment plan month-to-month?
No. The payment plan consists of two scheduled payments of $750 and is not a month-to-month membership.
Are results guaranteed?
No. Individual and company results vary, and the program does not guarantee specific appointment, conversion, sales, revenue, or profitability results.
Can the training materials be shared?
Training materials and resources are for the enrolled company's internal business use only and may not be copied, resold, distributed, published, or shared outside the enrolled company.
Program Terms & Results Disclaimer
Enrollment includes weekly group training and coaching for a period of eight-week, along with a customized, white-labeled lead-intake script and messaging framework developed for the participating company's services and offers.
The payment plan consists of two payments of $750, for a total program investment of $1,500. By selecting the payment plan, the participant agrees to complete both payments.
Training materials, scripts, messaging, recordings, and other resources provided through the program are for the enrolled company's internal business use only. They may not be copied, resold, distributed, published, used to train outside organizations, or shared with individuals who are not employed by or directly affiliated with the enrolled company.
Individual and company results will vary. Light Up Success and Tony Varga do not guarantee any specific increase in appointment-setting rates, conversion rates, sales, revenue, profitability, or business performance.
Results depend on factors including participation, implementation, lead quality, follow-up, team performance, market conditions, pricing, service offerings, and the participant's existing sales process.
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